As a travel trade professional, it is vital to understand the region and culture in order to approach potential clients. The main reason to travel could be to feel cultural heritage and difference in-depth, which could nourish one’s ability to understand others.
With the initiatives of Atout France and this “SMARTguide”, I could easily access what I would like to find out in French destinations and culture, and this leads me to persuade clients to decide to go to France.
I believe that there’s nothing more important than sharing correct and detailed information in travel industry. Thank you to Atout France, it will definitely assist me to bring more business to France, as one of the most favoured destination.”